Public awareness of the TIO increased in 2012 thanks to our publications and community outreach.
Awareness of the TIO at an all-time high
Consumer awareness of the TIO more than doubled in the past four years, as shown by the results of a survey of 1,000 people in September 2012.
More than 33 per cent of respondents said they would call the TIO if they could not resolve a complaint with their service provider (unaided awareness). This increased from 15 per cent in 2008.
When reminded of places to get help, 57 per cent said they had been aware of the TIO before the survey (aided awareness), compared to 36 per cent in 2008.
See our website for more consumer awareness results.
We produced award-winning publications
For the third year in a row, our Annual Report received a silver medal at the Australasian Reporting Awards.
The information in the Annual Report was widely covered in the media, reaching a potential cumulative audience of 17.7 million.
Built with accessibility in mind, the website is viewable on desktops and mobile devices.
We published three issues of our stakeholder publication, TIO Talks, covering some of the work of the TIO during the year and quarterly complaint trends. Some topics included:
- landline repair delays caused by natural disasters
- international roaming complaints
- our research into mobile apps, and
- systemic cases we intervened in.
Some of this information was widely covered in the media. Between three issues published in December 2012, March and June 2013, we reached a potential cumulative audience of 9 million.